Naborforce, the only on-demand platform that matches older adults to a trusted support network, has announced its expansion into Northern Virginia.
Residents throughout Northern Virginia can now benefit from access to the Naborforce platform, which connects older adults with kind-hearted community members, bridging the gap between full independence and traditional care.
Driving the need for Naborforce’s essential offering is an increasing call for help from families across the United States as they struggle to balance the demands of supporting older loved ones while attempting to maintain careers, family obligations, and their own health.
According to the AARP, women are shouldering the majority of family caregiving tasks which is placing additional pressure on today’s workforce. The demand on families is anticipated to grow further as 11,000 Baby Boomers turn 65 every day through 2030. By 2050, the number of people over 80 is projected to triple.
“Our population is clearly aging and families are under increasing pressure to find support,” said Paige Wilson, founder and CEO of Naborforce.
“Today’s family caregiver is often sandwiched between caring for an aging loved one and their own children. But there is a solution, and it can be found right in our communities. Naborforce is the first and only technology platform to harness the strength of community to dispatch a network of ‘Nabors’ on-demand in a collective effort to provide a friendly hand when needed so that older adults may remain social and active.”
Naborforce, which recently closed a $9 million Series A financing round led by Translink Capital, selected Northern Virginia as its next market expansion as a result of the increased demand by older adults in the area seeking support for errands, transportation, light help around the home, and social engagement.
Often referred to as “backup sons and daughters,” Naborforce’s carefully vetted network of ‘Nabors’ is hyperlocal and is based upon the strength of community in each area served.
‘Nabors’ in each network are local residents who are purpose driven and looking to give back. They consist of empty nesters, retirees, grad students, and others with the desire to make independent and joyous aging possible for older adults in Northern Virginia.
The goal of each ‘Nabor’ is not to provide traditional care, but rather to serve as a go-to resource for older adults and their family members when a helping hand is needed most.
‘Nabors’ can take a walk with a client, help clean out a closet, set up an iPhone, change an overhead bulb, provide a ride to the beauty parlor, help prepare a meal, or simply enjoy a cup of coffee together.
“Naborforce is powered by ‘Nabors’ helping older neighbors. Everyone can use a little help now and then. That’s why Naborforce exists,” said Wilson.
“Our network is driven by community members who represent the spirit of a good neighbor and the heart of a loved one.”
As a proven model, Naborforce’s technology platform and intrinsically motivated network of ‘Nabors’ have provided support and companionship for clients and their families in numerous states across the US.
Older adults and/or family members in the area can sign up and schedule visits online or by phone. There are no contracts, extensive consultations, or length of visit requirements beyond one hour. Family members can also be added to the Naborforce platform so that they can receive updates, notes, and photos from a ‘Nabor’ visit.
Passionate and caring community members of Northern Virginia wanting to impact the lives of older adults in their area and residents wishing to easily secure a ‘Nabor’ for on-demand support can learn more by visiting www.naborforce.com
